A photo-sharing app called BeReal asks users to send one unaltered, unedited photo to a small circle of friends each day.
BeReal brings back memories of the early days of social media, when people mostly shared pictures to show their friends what they were up to, before it evolved into the highly curated, commercialized medium it is today.
The network launched in late 2019, but its popularity really took off in 2022. It has approximately 29.5 million installs and is the most popular social networking app on the Store as of October 2022.
According to Google Trends, there will be a massive increase in queries for the terms “What is BeReal” and “BeReal App” in mid-2022.
These are just a few possible predictions of what could be new in social media marketing in 2023. It is important to remember that social media platforms are constantly evolving and new trends and technologies may emerge in the coming years.
Social media marketing is constantly evolving and changing with new trends, features and algorithms. To ensure the success of your marketing campaigns, it’s important to stay up-to-date with the latest social media developments. If you have any additional questions or concerns social media marketing servicesplease do not hesitate to contact us.